The Unlikely Power of Like
Like. We use the word like in nearly every conversation. More recently, since the advent of Facebook, it has even become a physical action. As we scroll through our friends’ timelines and posts, we make sure to click on that familiar icon just to show our friends that we have acknowledged their photo, their current status or even their tasty looking lunch. And, though we may hate to admit it, our self-esteem may even depend on how many of those likes we can gather on our own status updates and photos. Beyond our own egos, businesses large and small, are incredibly dependent on how many likes they can manage.
But, are all likes equal? Or has the simple, four letter, single syllabled word taken on a power of its own?